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Tome

Product Marketing Manager

Full-timeProduct Marketing Manager$168,100-$205,450*
Remote
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Tome is a storytelling tool grounded in the idea that you shouldn’t spend more time designing slides than you do crafting your point. It's great for strategy, design, data, or even a personal message.

At Tome, we're passionate about empowering people to tell better stories at work and in their personal lives.
Our team is composed of product, engineering, and design people who built many of the consumer apps that you use everyday. We're headquartered in San Francisco but have a team that spans across North America.

Tome is a storytelling company with an almost limitless number of use cases. As our first product marketing hire, you'll own Tome's messaging and positioning and build our customer feedback program from scratch. Your work is the foundation of Tome's success and will help us deliver maximum value for our users today and in the future.

What you'll do:
- Be the expert on our customers by identifying top use cases & personas and partnering with product to maximize value for customers
- Build a customer program to ensure high-quality customer feedback loops. You'll spend as much time with customers as possible and you'll frequently share your customer insights across the company
- Own Tome's messaging and positioning to ensure our communications resonate with our target audiences
- Lead the strategy and content creation for the next version of our website
- Build the ideal user journey for new and existing customers in partnership with our product team. This includes creation of a warm welcome email series, new product feature announcements and all ongoing communications related to the product
- Own the integrated communication strategy for Tome's new product launches, including sequencing, channel strategy, messaging and positioning

Who you are:
🚨 tl;dr: you're really good at nailing product positioning and messaging
- You have 5-10 years of product marketing experience at a high growth startup. Experience in PLG and/or early stage startup is a plus!
- You have experience building or managing customer feedback programs. You're not afraid to dive right in with customers and you'll be a fierce champion for our customers and their needs
- You know how to identify and prioritize product use cases and customer personas
- You're an excellent communicator with strong written and spoken communication skills. You can write compelling copy for an email or website, and you can inspire the product team by explaining the undeniable value of a new feature
- You're a strategic thinker. You can set a 6-mos roadmap and set clear priorities to ensure you're working on the highest-impact initiatives today
- You're a left-brain and right-brain thinker. You have the analytical muscle to identify insights from quantitative data and qualitative feedback and the creative grit to craft compelling messaging that doesn't sound like boring jargon 💤
- You're not afraid to do the work, whether that's building an email campaign, writing copy for the website or diving in with our brand designer and content manager to crank out a high-priority template
- You have the ability to multitask and meet deadlines in a fast-paced work environment
- You're comfortable with the messy fun of a startup and you're excited to help shape a brand focused on storytelling :)
Questions & answers for this position
  • What is the type of contract for this position?
    The contract for this position is a Full-time contract
  • What's the salary range for the Product Marketing Manager position?
    The suggested salary for this position is $168,100-$205,450*
  • Is telecommuting possible for this position?
    Yes, telecommuting is possible for this position
About Tome
Bring ideas to life in seconds using video, interactivity, and live data.
Website

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