Product Marketing Manager

What we’re looking for

We’re seeking a creative Product Marketing Manager, Solutions to join our team and shape the way we bring our products to market across key customer segments. In this role, you’ll translate our core product value propositions into compelling messaging that speaks directly to the pain points and priorities of our customers. You’ll work cross-functionally – especially with our marketing, sales, and web teams – to ensure our go-to-market efforts are both deeply relevant and meaningfully differentiated. This is a strategic role ideal for a product marketer who thrives on crafting memorable narratives. You’ll also act as a bridge between teams to effectively communicate market insights and enable integrated campaigns that target our top personas. 

What you’ll be working on

• Act as a subject matter expert on our top personas to drive successful go-to-market strategies.
• Conduct market research to identify trends, customer needs, and key differentiation opportunities by segment.
• Develop and own segment-specific messaging for top verticals like HR, CX, and marketing. 
• Support the sales cycle by creating enablement materials such as toolkits, pitch decks, customer-focused narratives, battle cards, FAQs, and best practices.
• Collaborate across teams to produce compelling customer-facing content, including demo videos and webpages, to highlight the benefits of our solutions.
• Partner with the product team to influence feature development and to ensure we're delivering a personalized experience for our top segments. 

We’d love to hear from people with

• 5+ years in product marketing or related roles, with experience supporting SaaS products.
• Exceptional writing and storytelling skills—you can craft memorable messaging and positioning frameworks, plus drive internal adoption.
• A proven track record of supporting campaigns, with expertise in creating content for targeted customer segments in a Product-Led Growth (PLG) environment.
• Experience conducting both quantitative and qualitative research to uncover customer insights and shape product positioning.
• Strong collaboration and project management skills, with the ability to engage effectively across levels of the organization and influence key stakeholders.
• Excellent decision-making abilities, communication and public speaking skills, and strong project management experience with a keen attention to detail.
• Bonus: Prior experience with HR, CX, or marketing personas

SurveyMonkey believes in-person collaboration is valuable for building relationships, fostering community, and enhancing our speed and execution in problem-solving and decision-making. As such, you will be required to work from a SurveyMonkey office up to 1 day per week.

#LI - Hybrid