What is the type of contract for this job?

The contract for this job is a Full-time contract

What's the salary range for the Product Marketing Manager - Sounds & Growth (Remote - US) position?

The suggested salary for this job is $140,000 - $181,500*

Is telecommuting possible for this job?

Yes, telecommuting is possible for this job

Product Marketing Manager

WHO WE ARE:

We are a producers playground, delivering music creators the tools they need to bring their ideas to life. With a massive, industry-leading catalog of licensed samples, paired with powerful AI, and access to affordable plugins and DAWs, Splice kicks sound discovery, inspiration, and creative output into overdrive.

HOW WE WORK:

At Splice, DISCO is a rallying cry for collaboration, accountability and unity within our organization; Direct, Inclusive, Splice Together, Creator Centric and Optimistic. Our shared success depends on our ability to support one another, work well together and communicate directly. By embracing flexibility and a unified approach, we can navigate anything that’s thrown at us.

Splice embraces a culture of remote work. You’ll see your colleagues showing up from across the US and the UK. In order to keep us working well as a team, we have regular communication, including Town Halls, departmental All Hands and get-togethers.

When you join Splice, you join a network of colleagues, peers, and collaborators. Are you ready?

JOB TITLE: Product Marketing Manager - Sounds and Growth

LOCATION: Remote

WHAT YOU’LL DO:

Develop and Execute Go-To-Market Strategies: Lead GTM planning for Splice Sounds. Ensure product launches, feature updates, and marketing campaigns are aligned with business goals and growth.
Drive Growth & Adoption: Partner with Product Management to identify and execute initiatives to increase subscriber acquisition, retention, and engagement, including experimentation with pricing, packaging, and promotions.
Define and Refine Positioning & Messaging: Author compelling narratives for Splice Sounds that differentiate the product, resonate with music creators, and reinforce Splice’s leadership in the music creation space.
Deeply Understand the Customer: Initiate and leverage research to gain insights into music creators, ensuring marketing strategies align with their needs and workflows.
Collaborate Cross-Functionally: Partner closely with Product, Marketing, Data and CX teams to align messaging, optimize campaigns, and drive business impact.
Measure & Optimize Performance: Forecast, monitor and analyze marketing effectiveness using data-driven insights, refining strategies to maximize impact and ROI.
Champion Innovation in Music Creation: Stay on top of trends in music production, AI-powered tools, and creator workflows to position Splice Sounds at the forefront of the industry.

JOB REQUIREMENTS:

3-5 years of Product Marketing experience including
- Defining go-to-market strategy, and executing campaigns
- Leveraging data-driven insights to make decisions
- Capturing and using customer insights
- Crafting messaging & positioning that resonates
- Cross-functional collaboration
Music/creative industry experience

NICE TO HAVES:

Subscription & Pricing strategy: Experience with measuring and optimizing subscription business performance
Music Production Experience: Hands-on knowledge of DAWs and music creation workflows
Performance Marketing: Understanding of paid acquisition and funnel optimization
Community & Influencer Marketing: Experience engaging creator communities
Partner Communication: Co-ordinating strategic relationships with external partners

SPLICE BENEFITS:

Compensation & Equity: Competitive pay with annual reviews and equity opportunities.
Time Off: Unlimited PTO to recharge and thrive.
Health & Wellness: Comprehensive medical, dental, and vision coverage for you and your dependents.
Retirement Savings: 401(k) plan with immediate vesting and company match.
Parental Support: 12 weeks of fully paid parental leave for non-birthing parents, and 18-20 weeks for birthing parents.
Flexible Work Options: Work remotely or connect at our office hubs and creative spaces worldwide.
Professional Growth: Annual learning budget, leadership programs, and team ambassador opportunities.
Community & Connection: Inclusive events, team meet-ups, and vibrant Employee Resource Groups.

The national pay range for this role is $117,500 - $130,000. Individual compensation will be commensurate with the candidate's experience.

Splice is an Equal Opportunity Employer
Splice provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Product Marketing Manager - Sounds & Growth (Remote - US)

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