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Peloton

Product Marketing Manager

Full-timeProduct Marketing Manager$135,200 - $197,000*
New York, United States
Health insurance
Retirement benefits
Paid time off
Professional development opportunities
Transportation
Stock options
Pet-friendly office policies
Parental leave
Commuter benefits
This job offer is closed.
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ABOUT THE ROLE 

Peloton is looking for a Manager, Global Product Marketing, who will be responsible for supporting key initiatives to drive awareness, sales and All Access Member subscriptions. The Product Marketing Manager be an expert in their target audience’s everyday challenges and can succinctly explain how their product helps solve customer problems. This person will balance creative, customer-obsessed thinking with a data-driven mindset to craft go-to-market strategies, collaborate on product roadmaps, launch new features and ultimately acquire new Peloton members. This role will report into the Director, Product Marketing (Connected Fitness) and will partner with a wide variety of teams (Hardware, Product, Design, User Research, Content, Consumer Insights, Creative, Data Science, Lifecycle, Social and more) to bring to life go-to-market strategies that support key business objectives.

The ideal candidate is curious and eager to drive projects from beginning to end, no matter how small or large the task, and has led go-to-market strategies focused on driving growth, adoption and engagement. 

YOUR DAILY IMPACT AT PELOTON

  • Lead go-to-market planning for new features and initiatives that support the Connected Fitness product portfolio Experience working with cross-functional teams to build feature positioning, naming, and pricing is strongly preferred.   
  • Develop and deliver clear and thoughtful briefs to channel owners, leveraging quantitative and qualitative insights, that lead to thoughtful messaging and creative execution
  • Build a deep knowledge and expertise of the Connected Fitness business and its competitive set in order to identify and drive new growth opportunities
  • Work closely with designers, product managers, and other cross-functional leads during feature scoping and go-to-market planning to ensure we are testing, measuring, and optimizing upon and beyond feature launch for key audiences

YOU BRING TO PELOTON

  • 4+ years of experience in marketing ideally with a focus on product marketing with experience driving go-to-market launches
  • Subscription experience, preferably for a software-based business
  • Familiarity with both acquisition and engagement data; ability to take data and turn into insights to inform future plans
  • Experience with marketing teams in innovative, fast-paced and customer-centric environments
  • Experience working collaboratively with technical teams like Product, Engineering and Analytics.
  • Strong communication and project management skills; ability to successfully work and collaborate with cross-departmental teams.

#LI-ES2

#LI-Hybrid

The base salary range represents the low and high end of the anticipated salary range for this position based at our New York City headquarters. The actual base salary offered for this position will depend on numerous factors including individual performance, business objectives, and if the location for the job changes. Our base salary is just one component of Peloton’s competitive total rewards strategy that also includes annual equity awards and an Employee Stock Purchase Plan as well as other region-specific health and welfare benefits.

As an organization, one of our top priorities is to maintain the health and wellbeing for our employees and their family. To achieve this goal, we offer robust and comprehensive benefits including:
- Medical, dental and vision insurance
- Generous paid time off policy
- Short-term and long-term disability
- Access to mental health services
- 401k, tuition reimbursement and student loan paydown plans
- Employee Stock Purchase Plan
- Fertility and adoption support and up to 18 weeks of paid parental leave 
- Child care and family care discounts
- Free access to Peloton Digital App and apparel and product discounts
- Commuter benefits and Citi Bike Discount
- Pet insurance and so much more!
Base Salary Range
$138,800$138,800 USD

ABOUT PELOTON:

Peloton (NASDAQ: PTON), provides Members with expert instruction, and world class content to create impactful and entertaining workout experiences for anyone, anywhere and at any stage in their fitness journey. At home, outdoors, traveling, or at the gym, Peloton brings together immersive classes, cutting-edge technology and hardware, and the Peloton App with multiple tiers to personalize the Peloton experience [with or without equipment]. Founded in 2012 and headquartered in New York City, Peloton has millions of Members across the US, UK, Canada, Germany, Australia, and Austria. For more information, visit www.onepeloton.com.

At Peloton, we motivate the world to live better. “Together We Go Far” means that we are greater than the sum of our parts, stronger collectively when each one of us is at our best. By combining hardware, software, content, retail, apparel, manufacturing, Member support, and so much more, we deliver an exhilarating fitness experience that unlocks our members' greatness. Join our team to unlock yours.

Peloton is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. Equal employment opportunity has been, and will continue to be, a fundamental principle at Peloton, where all team members, applicants, and other covered persons are considered on the basis of their personal capabilities and qualifications without discrimination because of race, color, religion, sex, age, national origin, disability, pregnancy, genetic information, military or veteran status, sexual orientation, gender identity or expression, marital and civil partnership/union status, alienage or citizenship status, creed, genetic predisposition or carrier status, unemployment status, familial status, domestic violence, sexual violence or stalking victim status, caregiver status, or any other protected characteristic as established by applicable law. This policy of equal employment opportunity applies to all practices and procedures relating to recruitment and hiring, compensation, benefits, termination, and all other terms and conditions of employment.  If you would like to request any accommodations from application through to interview, please email: [email protected]

Please be aware that fictitious job openings, consulting engagements, solicitations, or employment offers may be circulated on the Internet in an attempt to obtain privileged information, or to induce you to pay a fee for services related to recruitment or training. Peloton does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted here on our careers page and all communications from the Peloton recruiting team and/or hiring managers will be from an @onepeloton.com email address. 

If you have any doubts about the authenticity of an email, letter or telephone communication purportedly from, for, or on behalf of Peloton, please email [email protected] before taking any further action in relation to the correspondence.

Peloton does not accept unsolicited agency resumes. Agencies should not forward resumes to our jobs alias, Peloton employees or any other organization location. Peloton is not responsible for any agency fees related to unsolicited resumes.

Questions & answers for this position
  • What is the type of contract for this position?
    The contract for this position is a Full-time contract
  • What's the salary range for the Product Marketing Manager position?
    The suggested salary for this position is $135,200 - $197,000*
  • Is telecommuting possible for this position?
    No, telecommuting is not possible for this position
About Peloton
Peloton Interactive, Inc. is an American exercise equipment and media company based in New York City.
Website
Industry
Cycling, Fitness
Founded
2012
Size
5K-10K employees

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