Product Marketing Manager

Opportunity: 

As a Product Marketing Manager, you will work across our GTM teams (marketing, product, customer success, and sales) to present our products in ways that will strengthen our brand and impact our revenue. You will be able to make an immediate impact on our organization, playing a critical role in a rapidly scaling company. You will report to our CMO. 

You will own product launches, product training and customer marketing specific to key verticals -- Landscape Architecture, Interior Design, and Engineering. You will be focused on helping our product team research and go-to-market with new features to drive customer adoption. You will work collaboratively to drive our tiered launch structure and work with our GTM team to provide deliverables. You will work directly with our customers, documenting their needs and using your insight to help our entire GTM team speak clearer to our audience: small to medium-sized design professionals specifically working within landscape architecture, interior design and engineering. 

What is Monograph?

Monograph is modernizing design professionals’ back office with a beautiful, data-driven platform to help them manage, plan, and grow their companies. Our mission is to let architects get back to doing what they love and do best—design—not finance, management, or Excel.

Why work at Monograph?

• People first: Core to the team, we believe in people first, curiosity, and empathy 
• Create a tool that will redefine how we build the spaces around us: You can shape the future of building design
• Work with some of the best product people in the world: From working with companies like IDEO, Google X, and Figma, we’re a team of highly productive individual contributors with a strong design background. You will be doing some of the best work of your life
  
  

What you’ll be responsible for

• Work closely with prospects and customers to drive vertical-specific messaging and produce sales enablement materials that support our SDRs and AEs
• Be the voice of the customer. Document vertical needs and pain points, and work with the rest of the team to reflect that perspective in everything we do
• Define our target audiences, understand and document the buying process for our solutions, and create content and resources that map to the customer journey
• Drive faster sales cycles, larger deal sizes, and healthy conversion rates through sales enablement
• You’d be expected to work well cross-functionally (especially across sales, customer success, and product) and develop expert-level knowledge (and passion for) the business of designing the built environment and our customers
• You’d become a champion for our customers. Understanding their needs, why they chose our product and how they use it. You’d build buyer personas and work with our GTM Intelligence team to ensure they’re informed by customer data
• Work with GTM to enable sales and support teams with the training and resources they need to communicate new and existing product workflows / customer value
• Develop product messaging and positioning through customer interviews as part of early feature research
• You’d become a regular contributor to our content. Writing blog posts, recording videos for YouTube, interviewing customers for case studies

What you’ll bring to the table

• You preferably have worked in B2B SaaS before
• You’re a great communicator, and an even better writer
• You’re a task master, like to get things done and finish a to-do list
• You’re a creator, and have no problem building something on your own
• You’re comfortable with design tools like Figma and the Adobe Creative Suite
• You like to figure things out. You’re an investigator, a researcher, a curious learning machine

What success looks like

• You own product messaging specific to landscape architecture, interior design and engineering for new workflows and products in partnership with the rest of the GTM team
• You bring people together across GTM to develop creative GTM motions
• You own our tiering system to decide what product launches merit what scale of investment and schedule and work with our GTM team to execute
• You own and collaborate with the marketing team on product education & training content, sales enablement, and competitive intel

Compensation Band
$90,000 - $120,000