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Product Marketing Manager (m/f/d)

Tier is hiring a Product Marketing Manager Probably expired

Contract type
Please let Tier know you found this offer on WeLoveProduct as a way to support us so we can keep publishing more product marketing manager job offers.
Job description


TIER Mobility is Europe's leading shared micro-mobility provider, with a mission to Change Mobility for Good. By providing people e-scooters, e-bikes, e-mopeds and other sustainable modes of transport, TIER helps cities to reduce their dependence on cars and move towards a zero-emission future. Founded in 2018, TIER employs more than 1,000 people and operates in 150+ cities across 16 countries in Europe and the Middle East.

With a $2 billion valuation, TIER has raised a total of $660 million in equity and debt funding to date, backed by prestigious investors like SoftBank Vision Fund 2, Mubadala Capital, Northzone, and Goodwater Capital.

TIER is at the forefront of the sustainable transport revolution in one of the fastest growing industries. We’d love for you to join the ride.

Permanent employee, Full-time


We are looking for a Marketing Manager to play an instrumental role in leading our Product Marketing Projects.

Supporting product centric campaigns and user engagement, this person is responsible for leading the marketing actions at a central level, making TIER the obvious and enduring choice for our target consumer.  


  • Responsible for co-creating and implementing the Product Marketing strategy, aligned to Central Marketing and Brand.
  • Plan and participate in the launch of new services and products which involve different departments.
  • Develop a marketing plan for the products you support, including key activities and budgets to support the retention of existing customers and the acquisition of new customers. Track and analyse results and learnings and share best practices.
  • Work closely with the local Marketing Managers to take into account international perspectives and support the execution of the plan across channels, to ensure the implementation consistency.
  • Deliver impactful new vehicle and feature launches, focused on product positioning and utilisation and landing TIER’s brand messages. 
  • Understand the competitive landscape—be an expert on our competition and how they are positioned.


  • 3 - 5 years’ industry and / or relevant work experience.
  • Degree in Marketing, Communications or a related field
  • Creative, dynamic and comfortable working in fast paced environments.
  • Excellent interpersonal/communication skills and managerial level of strategic thinking.
  • Fluent written and spoken English.
  • Passion for consumers and the topics and trends that move them.
  • Tech sense and industry knowledge.


  • Working on the forefront of the exciting & upcoming e-mobility industry
  • Space for rapid professional development with challenging tasks, high responsibility and high impact in one of the fastest growing and most funded startups in Europe
  • Enjoy benefits such as free rides of our e-mobility fleet and the participation in our ESOP Program
  • Expect a first class company onboarding, Team Events and an inclusive company culture
  • Initiatives and programs such as Women @TIER and social Re-insertion programs for fair employment
  • A world-class team of serial entrepreneurs (Co-founder of Rebuy, Takeaway, Coup) and high-performers (Ex BCG, Uber, Delivery Hero and more)

We actively encourage a diverse and inclusive environment that fosters each employee’s individuality at TIER. We take affirmative action to ensure equal opportunity for your application, regardless to your nationality, ethnic or national origin, skin color, religion, disability, sex, sexual orientation or gender identity. Come as you are and join our ride! 

In case you are living with disabilities, chronic illness or neurodiversity please inform us, to provide you with the proper assistance in the application process.

If we could spark your interest and you want to change mobility for good with us, apply now and let us know why you’re the one for the job! We encourage everyone to apply and grow with us. Even if you may not tick all the boxes of the requirements, we are happy to hear about the value you can add to the team. We are all learners!

We are looking forward to your application!

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51 job offers
TIER Mobility is here to #ChangeMobilityForGood! eScooters, eBikes and eMopeds to share. 💌 Support: [email protected] Download the app: https://t.co/Aw9fec35So
Tier has been started in 2018 and employ about 251-1000 people.
How to apply
Please let Tier know you found this offer on We Love Product as a way to support us so we can keep publishing more product marketing manager job offers.