Product Marketing Manager

Lenus is looking for a Product Marketing Manager
As a Product Marketing Manager in Lenus, you will be central to how we communicate our product to our customers and the market. Lenus provides the world's top recognized & next-generation coaches, including fitness experts, nutritionists, athletes, and mindset & habit coaches, to provide a greater number of people with access to the expertise they need to live happier and healthier lives.

Using the Lenus all-in-one platform, coaches eliminate time spent on administrative tasks, tailoring training, nutrition, mindset, and habit programs at lightning speed, and achieve unparalleled efficiency and scalability. A feat otherwise unimaginable without our intelligent system.

Working out of our Copenhagen HQ and as an integral part of our internationally-minded and diverse Product team you will be responsible for taking the product marketing of our product to new levels!

Responsibilities

• Own and drive a holistic product marketing strategy, aligned with the Lenus brand and strategy, in coordination with relevant teams and departments
• Define narrative, messaging and unique selling propositions for product releases in close collaboration with product managers and in sync with the product teams roadmap and development cycle
• Produce communication content and assets to market, inspire and excite customers and Lenus commercial organization about new product releases
• Plan and host product marketing meetings and live online events with the global commercial organization to communicate, promote and educate our commercial colleagues about the unique selling propositions of new products and releases
• Use quantitative and qualitative data to measure our impact and to adjust our product marketing and communication to drive product adoption.

Qualifications

• 2+ years of experience in product marketing in a SaaS or software company.
• Hands-on experience in content creation - video and text - and comfortable with speaking in front of an audience.
• Native or Fluent in English written and verbal communication.
• Experience creating content that aligns with and contributes to company style and brand guidelines.
• Stakeholder management skills and experience working in B2B, in collaboration with a sales organization and in international markets is a plus.

We encourage you to apply even if you don't tick all the boxes

The Team
At Lenus we put great emphasis on collaboration across the product team as we believe that only then can we build and market a product that we’re all proud of. As a product marketing manager you’ll be an integral part of the product team. You will refer to our VP of Product and collaborate daily with our Product Managers, but you will also work closely with key stakeholders in other teams and have frequent interaction with Key Account Managers in the commercial teams and colleagues from Brand & Communications.

As a person you’re outgoing, stakeholder-oriented and flourish in collaboration with others. You are curious about our product, have a creative approach, a sense for online aesthetics and take ownership of your work as you take an idea, build a narrative, plan for action, and follow it through. It is important that you are open to change and can pivot and adapt to changing business and product priorities.

Benefits & Perks:

• Structured and prioritized development opportunities
• Development feedback cycle with quarterly check ins
• Team events and monthly social events in all our offices
• Focus on mental wellbeing with our team wellness workshops and in-house Mindful Mondays session
• Sports and activities, like paddle tournaments, Workout Wednesdays, Run & Dip, and much more!
• Daily snacks and fuel. Our offices are set up with fruits, snack bars, and a selection of drinks
• A Macbook and other hardware to support you in your daily work
• A voluntary pension plan
• Mandatory insurance through AP Pension

We'll be going through applications frequently, so if this sounds like a great opportunity for you, hit apply and our talent team will go through it and be in touch with you. 

Look forward to reading your application,
Rena Riekenberg
Talent Attraction Partner

About Lenus
Lenus was founded in Denmark by Bertram Thorslund, in 2016. 5 years later, Lenus received the largest series A funding round in Denmark’s history. Since then the company has grown from 5 to 420 employees and today, Lenus is headquartered in Copenhagen, with offices in New York, London, Stockholm, Berlin, Hamburg, Madrid, Helsinki, Southern California & beyond

We are a health technology company that empowers health coaches to scale their businesses through the use of pioneering technology and our in-house business, health and innovation expertise. We’re inspiring a new generation of health coaches. People who have the power to move not only bodies, but minds too. We are at the forefront of an industry under rapid transformation and our strategic innovations pave the path for the change we want to see. Happier and healthier people.