Product Marketing Manager, Growth

Squarespace is looking for a Product Marketing Manager to join our team. We are looking for a candidate who is excited to drive platform growth and user success by supporting stakeholders and business leads. You have experience with go-to-market, product and feature launches, positioning and messaging, empathy with a customer’s journey, and demonstrated success driving cross-product adoption at a SaaS company. Experience with CRM is a bonus. The Product Marketing Manager will be a part of the product marketing organization, which values communicating the core benefits of the Squarespace platform to all its customers, driving new product adoption, and working across different teams to message, position, and go to market with a better Squarespace funnel, trial, and product. You are passionate about the customer and work with the Growth product team to identify pain points we can resolve.

This will work hybrid in our headquarters in New York, and reports to the Associate Director of Product Marketing

You’ll Get To...

• Uncover and surface insights to inform product development across customer lifecycle
• Identify GTM priorities for product marketing partners
• Map out the customer’s journey and how it maps to the marketing funnel 
• Work with Product Analytics, Customer Value, and Marketing Analytics to solve for customer journey data gaps
• Optimize trial experience flow with marketing partners
• Identify growth opportunities across the family of Squarespace products including core website builder, Commerce, and Acuity Scheduling,
• Unlock cross-product efficiencies
• Work with CRM team to identify lifecycle moments to introduce new or expanded product offerings
• Work with Consumer/INTL PMM and product teams to position, message, and drive go-to-market strategy
• Partner across teams to implement product marketing plans, and support Squarespace platform evolution 

Who We’re Looking For 

• 5+ years of marketing experience, with 3+ years of demonstrated success in product marketing, growth marketing, product management, content strategy, or go-to-market

OR

3+ years of Product Management, Engineering, Analyst, or Product Design experience

• Deep user understanding and visibility into pain points within the customer journey that lead to funnel leaks or churn
• Data-driven with the ability to discover and tie together insights to influence decisions
• A storyteller with strong presentation skills (verbal, written, visual), distilling complex concepts into simple language
• Project management abilities to plan and execute cross-functional initiatives and prioritize across multiple product launches

Benefits & Perks

• A choice between medical plans with an option for 100% covered premiums
• Fertility and adoption benefits
• Access to supplemental insurance plans for additional coverage
• Headspace mindfulness app subscription
• Retirement benefits with employer match
• Flexible paid time off
• Up to 20 weeks of paid family leave
• Equity plan for all employees
• Pretax commuter benefit
• Education reimbursement
• Employee donation match to community organizations
• 6 Global Employee Resource Groups (ERGs)
• Dog-friendly workplace
• Free lunch and snacks
• Private rooftop

Cash Compensation Range: $105,500 - $170,200 USD

The base salary for this position will vary based on job-related criteria including relevant skills, experience, and location, among other factors.

In addition to the cash compensation above (which includes base salary and, where applicable for eligible roles, may include on-target commissions or overtime pay), all Squarespace employees are eligible to receive equity in the company as part of their total compensation.

About Squarespace

Squarespace (NYSE: SQSP) is a design-driven platform helping entrepreneurs build brands and businesses online. We empower millions of customers in more than 200 countries and territories with all the tools they need to create an online presence, build an audience, monetize, and scale their business. Our suite of products range from websites, domains, ecommerce, and marketing tools, as well as tools for scheduling with Acuity, creating and managing social media presence with Bio Sites and Unfold, and hospitality business management via Tock. Our team of more than 1,700 is headquartered in bustling New York City, with offices in Chicago, Dublin, Ireland, Aveiro, Portugal, and coworking spaces in the UK, Netherlands, and Australia. For more information about our company culture, visit www.squarespace.com/about/careers.

Our Commitment

Today, more than a million people around the globe use Squarespace to share different perspectives and experiences with the world. Not only do we embrace and celebrate the diversity of our customers, but we also work toward the same in our employees. At Squarespace, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity or expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or other class protected by applicable law. We are proud to be an equal opportunity workplace.