Product Marketing Manager, eSignature Strategic Integrations

Product Marketing Manager, eSignature Strategic Integrations
Marketing | San Francisco, CA or Seattle, WA or Chicago, IL or Remote - US

This position is not eligible for employment in the following states: Alaska, Hawaii, Maine, Mississippi, North Dakota, South Dakota, Vermont, West Virginia and Wyoming.

Our agreement with employees
DocuSign is committed to building trust and making the world more agreeable for our employees, customers and the communities in which we live and work. You can count on us to listen, be honest, and try our best to do what’s right, every day. At DocuSign, everything is equal. We each have a responsibility to ensure every team member has an equal opportunity to succeed, to be heard, to exchange ideas openly, to build lasting relationships, and to do the work of their life. Best of all, you will be able to feel deep pride in the work you do, because your contribution helps us make the world better. And for that, you’ll be loved by us, our customers, and the world in which we live.

The team
Our Marketing team creates world-class content and data-driven marketing solutions that communicate the value of DocuSign’s Agreement Cloud to reach more customers and help them understand the potential impact DocuSign can have on their business. We design creative for a new business campaign. Build worldwide digital experiences that touch millions. Refine messaging around new product launches. Organize captivating customer events. Develop innovative social media campaigns. Collaborate on playbooks and training with the Sales team. Marketing is the face and voice of DocuSign and plays a key, high-impact role in how we tell our story.

This position
We believe that providing our customers with a robust integration ecosystem is essential to their success. As PMM for Strategic Integrations, eSignature, you’ll be part of our eSignature team will be responsible for our GTM function around our top-tier DocuSign eSignature integrations.

You’ll work closely with the product team and our integration partners to shape and evolve the strategy around these key partners. You will drive increased awareness and adoption of integrations by working cross-functionally with key stakeholders across marketing, sales, customer success, product, brand etc. Your strong understanding of customer requirements and the competitive landscape will allow you to create strategies and execute plans that drive pipeline growth and conversion.

This position is an individual contributor reporting to the Director of Product Marketing and is designated Flex.

Responsibilities

• Build, own and manage the strategy for our top tier ISV partners and build compelling messaging that clearly articulates how DocuSign eSignature fits within the partner ecosystem
• Partner with product and business development to create and deliver messaging and assets for our partner account executives and the field teams at our partners 
• Ensure that content, tools, and other assets are effectively deployed to, and used by DocuSign’s and our partner’s field teams 
• Play a key role in enabling DocuSign content and demos, including executive presentations, for events such as Dreamforce and Microsoft Ignite
• Work closely with Product Management to influence roadmap and prioritization of new capabilities, based on market insights, competitive intelligence and customer feedback
• Identify and execute on opportunities to tell joint stories with partners, working with Customer Advocacy to bring in potential customers 
• Partner with Demand Generation to drive SQOs through joint lead-gen initiatives for priority segments and industries
• Provide insight into marketing effectiveness with regular reporting across initiatives

Basic qualifications

• 5+ years of marketing experience or a mix of marketing and product management
• BA/BS degree

Preferred qualifications

• 4+ years of product marketing in the B2B SaaS space
• 1+ years of experience with the Salesforce or Microsoft ecosystem or with another major ISV ecosystem
• Proven ability to understand and simplify complex, technical topics for non-technical audiences 
• Excellent written and verbal communication skills 
• Strong ability to collaborate with various stakeholders and build relationships with partners
• MBA from top tier school 

Based on Colorado law, the following details are for Colorado individuals only: Colorado base salary range: $93,700 - $128,875 and eligible for bonus, equity and benefits at https://www.docusign.com/company/benefits.

Vaccination requirement 
DocuSign may require all employees to be fully vaccinated against COVID-19 and provide proof of vaccination to visit a DocuSign office, to meet with potential or actual customers or business partners, or for other business-related purposes, in accordance with local law. Please note that DocuSign has contracts with different governments globally which may require compliance with local and federal laws.

About us
DocuSign helps organizations connect and automate how they prepare, sign, act on, and manage agreements. As part of the DocuSign Agreement Cloud, DocuSign offers eSignature: the world's #1 way to sign electronically on practically any device, from almost anywhere, at any time. Today, over a million customers and hundreds of millions of users in over 180 countries use DocuSign to accelerate the process of doing business and simplify people's lives. And we help save the world’s forests and embrace environmental sustainability.

It's important to us that we build a talented team that is as diverse as our customers and where all employees feel a deep sense of belonging and thrive. We encourage great talent who bring a range of perspectives to apply for our open positions. DocuSign is an Equal Opportunity Employer and makes hiring decisions based on experience, skill, aptitude and a can-do approach. We will not discriminate based on race, ethnicity, color, age, sex, religion, national origin, ancestry, pregnancy, sexual orientation, gender identity, gender expression, genetic information, physical or mental disability, registered domestic partner status, caregiver status, marital status, veteran or military status, or any other legally protected category.

Accommodations 
DocuSign provides reasonable accommodations for qualified individuals with disabilities in job application procedures, including if you have any difficulty using our online system. If you need such an accommodation, you may contact us at [email protected].

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