Bynder logo
Bynder

Product Marketing Manager

Full-timeProduct Marketing Manager$152,100 - $185,900*
Amsterdam, Netherlands
Paid time off
On-site amenities
Employee discount programs
This job offer is closed.
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Bynder goes far beyond managing digital assets. The digital asset management platform enables teams to conquer the chaos of proliferating content, touchpoints, and relationships in order to thrive.

With powerful and intuitive solutions that embrace the way people want to work, and a richly integrated ecosystem, Bynder is the brand ally that unifies and transforms the creation and sharing of assets, inspiring teams, delighting customers, and elevating businesses.

Bynder’s 500+ employees, known as ‘Byndies’, together constitute the world’s most extensive pool of digital asset management expertise. Bynder enables more than 1.4M users across more than 3,700 organizations, including Spotify, Puma, Five Guys and Icelandair.

Founded in 2013, Bynder has seven offices around the globe, including the Netherlands, USA, Spain, UK and UAE. The company is backed by Insight Partners.

Bynder is looking for a rockstar in driving the go-to-market strategy (planning, enablement, content, experiments/campaigns) for Sales, Customer Success, and Customer Experience teams, working closely with leaders across these organizations, as well as Sales Enablement and Sales Operations, to bring direction and prioritization to critical initiatives, key experiments, and integrated field motions. You will also be the voice of our customers and partners for Bynder’s products – regularly joining customer calls, partner updates, gathering proof points, and working creatively across teams to tell their stories.

You have a passion for navigating ambiguity, driving clarity, and influencing strategy. You demonstrate a collaborative spirit, strong leadership, project management, interpersonal and analytical skills. You know how to adapt quickly, optimize for learning at every step, and evaluate tradeoffs.

Your key responsibilities

  • Lead go-to-market strategy for Bynder's products
  • Define and adapt positioning based on market development, competition, and vision of the product and our company
  • Participate in defining the pricing and packaging of our product
  • Create and iterate on content and collateral to aid adoption; partner with Sales Enablement to measure the impact of materials and messaging.
  • Develop scaled outreach and create content to educate customers on connect (i.e. webinars, emails, etc)
  • Partner with regional marketing teams to localize key collateral

Qualifications

  • 4+ years of proven experience in product marketing
  • Exceptional written and verbal communication skills: experience presenting to leadership and creating content, decks, or other collateral
  • Prior experience working in enterprise SaaS or extensive experience working closely with revenue organizations.
  • Strong ability to synthesize large amounts of information and present to different audiences in clear and effective ways
  • Be forward-thinking, well organized, and have an obsession for detail

What we offer:

We know that all of us have lives beyond the office and we want to be sure that we enjoy them to the fullest. We offer competitive salaries, excellent work-life balance, healthy food, snacks and drinks, great workplaces, and endless fun with colleagues.

Check out our exclusive perks!!

  • Challenging and inspiring work environment
  • Flat hierarchy where your voice will be truly heard
  • Opportunity to initiate your own projects
  • Experienced team which is ready to welcome you anytime
  • Unlimited vacation policy
  • Competitive monthly compensation
  • Apple gear
  • Flexible work hours
  • Pension
  • Hybrid 

To all recruitment agencies; we have our recruitment well covered. Please do not try and reach out to our recruiters or hiring managers. We do not appreciate any type of acquisition as a result of our job ads.

Questions & answers for this job
  • What is the type of contract for this job?
    The contract for this job is a Full-time contract
  • What's the salary range for the Product Marketing Manager position?
    The suggested salary for this job is $152,100 - $185,900*
  • Is telecommuting possible for this job?
    No, telecommuting is not possible for this job
About Bynder
Award-winning brand management and digital asset management software. Rated #1 in terms of user-friendliness, support, and security.
Website
Industry
Advertising, Brand Marketing
Founded
2010
Size
251-1000 employees

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