Product Marketing Manager

Bynder is looking for a rockstar in driving the go-to-market strategy (planning, enablement, content, experiments/campaigns) for Sales, Customer Success, and Customer Experience teams, working closely with leaders across these organizations, as well as Sales Enablement and Sales Operations, to bring direction and prioritization to critical initiatives, key experiments, and integrated field motions. You will also be the voice of our customers and partners for Bynder’s products – regularly joining customer calls, partner updates, gathering proof points, and working creatively across teams to tell their stories.

You have a passion for navigating ambiguity, driving clarity, and influencing strategy. You demonstrate a collaborative spirit, strong leadership, project management, interpersonal and analytical skills. You know how to adapt quickly, optimize for learning at every step, and evaluate tradeoffs.

Your key responsibilities

• Lead go-to-market strategy for Bynder's products
• Define and adapt positioning based on market development, competition, and vision of the product and our company
• Participate in defining the pricing and packaging of our product
• Create and iterate on content and collateral to aid adoption; partner with Sales Enablement to measure the impact of materials and messaging.
• Develop scaled outreach and create content to educate customers on connect (i.e. webinars, emails, etc)
• Partner with regional marketing teams to localize key collateral

Qualifications

• 4+ years of proven experience in product marketing
• Exceptional written and verbal communication skills: experience presenting to leadership and creating content, decks, or other collateral
• Prior experience working in enterprise SaaS or extensive experience working closely with revenue organizations.
• Strong ability to synthesize large amounts of information and present to different audiences in clear and effective ways

Be forward-thinking, well organized, and have an obsession for detail

Why you'll love Bynder!

At Bynder, innovation is in our DNA. We've worked hard to build an environment that promotes creative thinking and self-initiative within a culture of fun. It’s common to find colleagues hanging out after work - if you believe in "be nice, work hard, have fun", you'll have an office full of friends.

What we have:

• Challenging and inspiring work environment
• Flat hierarchy where your voice will be truly heard
• Opportunity to initiate your own projects
• An experienced team is ready to welcome you anytime
• Unlimited vacation policy
• Competitive monthly compensation
• Apple gear
• Daily lunch
• Drinks at the Bynder Bar :-)
• Amazing office in the heart of Amsterdam and Rotterdam

Our Commitment:

Bynder Love is the principle that guides the way we grow our teams, support our employees, and celebrate our differences.  At Bynder we strive to create a culture that embraces every Byndie because differences in background, experience, and perspective make Bynder even better.  At Bynder a diverse, inclusive, and equitable workplace is one where all employees, whatever their ethnicity, color, sex, age, religion, disability, sexual orientation, gender identity, national origin, or physical and mental ability are valued and respected. Our commitment is for all Byndies to have the freedom to be their true authentic selves.

Just as we are never finished innovating, Bynder’s commitment to being An Even Better Bynder is a constant, evolving commitment that includes education, listening, and action.

To all recruitment agencies; we have our recruitment well covered. Please do not try and reach out to our recruiters or hiring managers. We do not appreciate any type of acquisition as a result of our job ads.