Product Marketing Manager, Apps Ecosystem

About Rippling

About The Role

What You'll Do

• Own the end-to-end GTM strategy & execution for new, game changing partnership integrations
• Manage your products like a GM with a focus on how to improve metrics like awareness, app attach, and app revenue.
• Ensure we hit our app revenue goals through cross-sell efforts - in-product, via email, and other lifecycle customer touchpoints.
• Educate our sales and success teams on Rippling-partnership app products and create tools / collateral to help them win.
• Be the in-house expert on the Rippling app ecosystem & partnership products (how it compares to other app ecosystems and how our specific integrations differ in the marketplace).
• Be a spokesperson, evangelist, and thought leader with customers and partners.

Qualifications

• 3+ years of relevant experience in product marketing, tech partner marketing, content marketing, or growth marketing (B2B SaaS marketing preferred).
• Outstanding storyteller - you have strong, succinct writing skills and an eye for good design. You can synthesize large amounts of information and simplify it for different audiences in clear and effective ways.
• Data-driven marketer - you combine intuition with data and customer empathy/research to build strategy, measure outcomes, and inform your decision making.
• Hustler - you are a self-starter with a bias towards action who is able to manage multiple, competing priorities in a fast-paced environment. 
• Collaborator - you’re a team player who thinks big, is hands-on, organized, and solves problems.
• Partner - you work easily with external partners and align all teams to find joint value & opportunities.
• Creator - you’ve built meaningful campaigns and content that stand out, be it integrated campaigns or standalone videos, blog posts, case studies, sales brochures, events, etc.

Benefits

• Medical, Dental, Vision, FSA, HSA, Commuter, Life and Disability Benefits 
• Uncapped PTO
• Meeting-light culture
• Onsite meals
• Competitive compensation (salary, equity

Even if you don’t meet all of the requirements listed here, we still encourage you to apply. Skills can be used in lots of different ways and your life and professional experience may be relevant beyond what a list of requirements will capture.

Rippling is an equal opportunity employer. We are committed to building a diverse and inclusive workforce and do not discriminate based on race, religion, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, age, sexual orientation, veteran or military status, or any other legally protected characteristics.  Rippling is committed to providing reasonable accommodations for candidates with disabilities who need assistance during the hiring process. To request a reasonable accommodation, please email [email protected].

We are committed both to the health of our employees and to promoting a safe and collaborative workplace, and vaccinations are the best way to end the COVID-19 pandemic and to protect our community. In the U.S., where permitted under federal and state law, all offers of employment will be conditioned upon new hires providing proof of vaccination prior to their start date, unless the individual qualifies for an accommodation. For all other locations, vaccinations are strongly encouraged.