What is the type of contract for this position?

The contract for this position is a Full-time contract

Is telecommuting possible for this position?

No, telecommuting is not possible for this position

Product Marketing Associate job at Spendesk

We are on a mission to liberate businesses and people to do their best work.

We are an ambitious, international team with more than 30 nationalities represented today. We believe that people do their best work when they’re given the freedom to thrive and grow. Thinking big, bringing a positive attitude, and taking full ownership are three characteristics that thread our team together.

Founded in 2016 Spendesk today serves thousands of businesses in Europe and the US, and we recently raised a further €100m investment bringing our series C funding to over €200m and in the process becoming one of Europe’s latest Tech Unicorns. Our team of 350+ Spendeskers is spread across four offices in Paris, Berlin, London and San Francisco, alongside many teammates working remotely from various cities in Europe.

And we're growing fast. Come join us!

We're looking for a new PMM to join our team to help us maximizing the product awareness and new customer acquisition.

This role is responsible for developing and executing programs that source and deliver customer evidence and social proof that will be distributed across revenue teams (sales, customer success), marketing channels (web, marketing collateral, webinars, events, earned and paid media, social), and PR. You will partner with customer success, sales enablement, content marketing, field marketing, product management, and PR, to determine the best channels and formats for promoting referenceable customers to build and increase trust. As an internal evangelist for the customer, you will also help to collect and communicate relevant customer inputs to help shape marketing messages.

As a key part of the Core PMM team, you'll also manage and optimize internal enablement for sales and CSM and assets orchestration alongside the Revenue Enablement team to prepare the teams for the next stages.

Key missions

Customer marketing: Build trust through Customer marketing and Customer advocacy
Create the strategy behind and develop customer love
Embedding the voice of our customers in every product launch, enablement & overall brand
Interview and capture customer use cases and product feedback to turn them into engaging customer testimonials
Leverage customer stories through various formats (testimonials, videos, webinars, social...) to drive awareness and conversion
Collect and analyze data and validated stats, top logos and quotes demonstrate the value of our solutions to prospects
Craft and coordinate campaigns and drive distribution plan in collaboration with Brand Design, Website, Campaign Managers and Field Marketing
Own review sites (G2, Trustpilot, Capterra...) and the associated campaigns to increase number of reviews and ratings
Partner with User Community PMM to identify key voices to promote

Revenue Enablement: Empower Revenue teams with engaging collaterals to drive conversion
Support roll-out of revised personas and prioritized vertical with dedicated assets to reach to new market segments
Curate and package suitable assets including sales deck, product videos, presentations, best practices, pagers, etc to help revenue teams to engage and educate prospects and customers
Support GTM teams to understand the business needs and develop sales enablement programs to support sales readiness and effectiveness
Partner with Product, Sales Enablement and Revenue teams on a regular basis
Manage the Commercial Hub (Sales Enablement content library) and ensure that client-facing teams have access to the latest materials

Support Product Launches & Competitive Intelligence
You'll also be supporting core PMM team product initiatives:
Help maintaining our Competitive analysis
Support new product launches & roll-out

Skills

2+ years of work experience in marketing.
Superior communication skills: you can translate technical complexity into simple concepts.
Sales-driven: you understand commercial language.
Customer-obsessed: you love enabling customers to achieve their goals.
Content creation: Can create various forms of content (from articles to videos) and use various tools
A creative spirit: you love coming up with and testing ideas for fun ways and programs to engage customers.
A project management ace: you are excited by the opportunity to build programs from the ground up.
You have mastered content tools: you can use tools to create engaging videos and articles.
Speaks natively French and English or German

Soft skills

Customer obsessed- Someone who is empathetic and driven to solve problems for our customers.
Creativity - This person will be willing to come up and test various ways of making the programs engaging and successful.
Collaborative - You have demonstrated success working cross-functionally and have the ability to forge strong bonds and work collaboratively with key external and internal partners and customers.

Hard skills

Project management— This person will be building programs from the ground up and will be creating a lot of different content.
Master communicator - Someone who can translate technical concepts into simple language, who can teach others, and who can interact with customers on a daily basis.
Content creation - Can create various forms of content (from articles to videos) and use various tools

As we are an international team, please submit your application and CV in English.

Benefits:

- Exciting time to join Spendesk in terms of growth and opportunities

- Competitive compensation package with equity (everyone is an owner of the company!)

- Flexible and remote-friendly work environment

- The best equipment for your needs (Macbook Pro, secondary screen, ...)

- Internal social events (hackathon, company-wide parties, offsite, ...)

- Brand-new offices in the heart of Paris, Berlin & London

- A purple Spendesk card (for your work purchases)!

- And more!

What you can expect from the process:

1. A video call with one of our Talent Acquisition Partners to fully understand your career aspirations and answer any questions you have

2. A series of videos calls with members of the team to align on what they will expect from you, and assess your technical skills and job fit

3. A final video call with the Hiring Manager, Head-Of, or C-Level (CEO included) to review any remaining questions

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Product Marketing Associate, Markets & Enablement

Key missions

Skills

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Hard skills

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