As a member of the Growth team within PandaDoc’s Product organization, you’ll lead initiatives to help us accelerate growth in new accounts. We have multiple funnels of acquisition we need to continuously optimize, and we often introduce new funnels as necessary.
As you help outline the next steps in acquiring new business and executing on our strategy, you’ll collaborate with other product managers on the Growth team, as well as with members of our Sales and Demand Generation teams, marketing managers, and many others within the company. Your primary focus will be on acquisition as you realign our mobile app to widen our audience through favorable unit economics, improve viral loop effectiveness, and work on other initiatives that bring us new paid customers.
This role requires a combination of analytical horsepower, steadfast execution, marketing knowledge, and well-honed user judgment.
You’ll be responsible for delivering best-in-class experiences that acquire new users and convert them into loyal paying subscribers, all while driving an outstanding user experience and pursuing clear business goals.
In this role, you will:
- Lead discovery and execution of key initiatives related to a specific acquisition funnel
- Own the whole funnel you are working on from top to bottom, improving not only the number of signups but also metrics such as conversion-to-paid
- Collaborate with a cross-functional team of fellow product managers and marketers
- Build an experimentation pipeline that clearly shows the impact of your work
- Use data and research to secure stakeholder buy-in of your strategic priorities
- Engage closely with our Demand Generation, Marketing, Sales, and Customer Success teams to push growth initiatives across multiple channels
- Dig into analytics, identify bottlenecks, and collaborate with teammates to drive new initiatives, while supplementing your findings with user research
- Develop concise product specs that set clear expectations, scoping, and requirements
- Work with our Engineering team to achieve business goals within the right time frame and budget
About you:
- 3+ years of product management experience with SaaS products, ideally with a focus on growth initiatives
- Experienced in shipping creative and highly successful self-serve products in B2B
- Experienced in working with mobile apps
- Experienced in delivering successful experiments that help key metrics grow. Can design, run, and interpret results of experiments and A/B tests; familiar with every step of the user funnel; know how to measure short- and long-term success
- Data-driven and comfortable using funnel analytics tools such as Amplitude
- Comfortable embracing ambiguity and working independently; excel at communicating early and directly; ultimately get the job done
- Adept at managing competing priorities simultaneously
- Digital marketing experience is a plus, but not a necessity
- Fluent in verbal and written English (C1+)
Company Overview:
PandaDoc empowers more than 40,000 growing organizations to thrive by taking the work out of document workflow. PandaDoc provides an all-in-one document workflow automation platform that helps fast scaling teams accelerate the ability to create, manage, and sign digital documents including proposals, quotes, contracts, and more. For more information, please visit https://www.pandadoc.com.
Company Culture:
We're known for our work-life balance, kind co-workers, & creative virtual team-bonding events. And although our Pandas are located across the globe, we stay connected with the help of technology and ensure that everyone on our team feels, well, like a team.
Pandas work best when they're happy. We retain our talent by upholding our values of integrity & transparency, and selling a product that changes the lives of our customers.
Check out our LinkedIn to learn more.
Benefits:
- An honest, open culture that emphasizes feedback and promotes professional and personal development
- An opportunity to work from anywhere — our team is distributed worldwide, from Lisbon to Manila, from Florida to California
- An annual personal budget for educational classes, conferences, etc. — anything to further your professional knowledge
- A competitive salary
- And much more!