Product Designer, Rider Segments

At Lyft, our mission is to improve people’s lives with the world’s best transportation. To do this, we start with our own community by creating an open, inclusive, and diverse organization.

As a Product Designer at Lyft, you are customer-obsessed and will be involved at every step of product development, from brainstorming broad ideas to ensuring design quality through launches. Utilizing your full range of interaction, visual, and product thinking skills, you will guide and own the user experience for some of our most important efforts on behalf of our Riders. 

You have a track record of leading products to successful outcomes for both users and the business. You are a strong cross-functional partner, and excellent communicator, and adept at taking solutions from ideas to implementation. You uphold a high-quality bar and have a keen appreciation for details. Above all, you approach problems holistically and create elegantly simple solutions to complex, multifaceted challenges. 

By joining our Rider Segments team, you will focus on growth by cultivating a profound understanding of how to streamline and enrich our experiences across critical use cases, such as travel. This team crafts experiences that resonate deeply with our Riders, engaging them precisely when transportation can significantly enhance both their daily routines and in more unique moments. The role entails delving into emerging user segments, discerning distinct requirements for various ride types, fostering habitual Lyft usage, and optimizing our service's value for our customers.

Responsibilities:

• Problem solve, think big, and explore divergent concepts/ideas while understanding how to converge and build iteratively towards your vision.
• Plan strategically and think tactically as a partner with product and engineering to define the future of the team.
• Influence the shape of the product with research and data while executing design work using high quality wireframes, mockups, user journeys, and cross-platform interactive prototypes.
• Advocate for design by sharing your work and presenting cross-functionally, while being able to precisely articulate design rationale.
• Inspire the entire team (including your cross-functional) partners by bringing new ideas to the table.
• Create a unified, end-to-end experience through close collaboration with team members from across the Product and Marketing Design Teams. 
• Centers design solutions around customer oriented problems and needs.

Experience:

• 4+ years of experience working in UX, UI, HCI related field with experience working on mobile
• Experience designing on multiple platforms (iOS, Android, Mobile web, Desktop, etc)
• Excellent oral and written communication skills
• Highly proficient with design tools (Figma, Photoshop, Illustrator, etc.)
• Highly proficient with interactive prototyping tools (Framer, Principle, Origami, etc.)
• Excellence in design craft
• Ability to work with a low-ego, highly collaborative, cross-functional team
• Excited about working in a fast-paced, dynamic startup environment
• Familiarity with Agile methodologies and best practices

Benefits:

• Great medical, dental, and vision insurance options
• Mental health benefits
• Family building benefits
• In addition to 12 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
• 401(k) plan to help save for your future
• 18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
• Pre-tax commuter benefits
• Lyft Pink - Lyft team members get an exclusive opportunity to test new benefits of our Ridership Program

Lyft is an equal opportunity/affirmative action employer committed to an inclusive and diverse workplace. All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status or any other basis prohibited by law. We also consider qualified applicants with criminal histories consistent with applicable federal, state and local law.

This role will be in-office on a hybrid schedule — Team Members will be expected to work in the office 3 days per week on Mondays, Thursdays and a team-specific third day. Additionally, hybrid roles have the flexibility to work from anywhere for up to 4 weeks per year. #Hybrid

The expected base pay range for this position in the San Francisco area is $124,000 - $150,000. Salary ranges are dependent on a variety of factors, including qualifications, experience and geographic location. Range is not inclusive of potential equity offering, bonus or benefits. Your recruiter can share more information about the salary range specific to your working location and other factors during the hiring process.