A bit about the role:
We are launching world-class community products and need to effectively tell our community about them to drive adoption! The Director Product Marketer for Creators & Communities will drive product and go-to-marketing strategy for our creator products, while influencing product growth and adoption from creators and contributors. In this role, it's imperative you earn the trust of executive leadership, marketing, product management, partnerships, content, data operations, and business teams. The opportunity to impact the business and the creator experience is limitless!
A bit about the work:
- Be a founding member of the Product Marketing team and influence future product development
- Build, coach, and manage a team of distributed, highly skilled Product Marketers
- Drive product and go-to-marketing strategy for our creator products and features
- Execute product market strategies, both internally and externally, for the creator community
- Create awareness and adoption of our creator products through effective positioning, messaging, competitive differentiation, on and off platform channel strategy and internal cross-functional readiness/activation
- Lead market assessment, quantitative analysis and qualitative feedback and represent the voice of the customer and market internally with Product Management and Engineering
- Drive adoption of features and solutions across creators
- Gather feedback, collaborate, and influence the development of products, tools, and features that support our creator ecosystem
- Consistently communicate and present new product roadmaps and changes with creator and partner-facing team members
A bit about you:
- 8+ years of product management experience in a software/technology driven company - preferably focusing on social/creator communities
- 2+ years managing product marketing managers or leading cross-functional teams
- Clearly define and drive alignment around targets and ensure the team’s individual outputs and deliverables can meet these goals
- Tough, practical and flexible leader who can thrive in a fast paced environment with a bias toward action
- Collaborate cross-functionally and demonstrate strong EQ
- Deeply immersed in the creator ecosystem while having significant empathy for creators and influencers
- Comfortable with ambiguity, down to earth, eager to build and scale and get hands dirty to make the product succeed
- A storyteller with ability to influence
A bit about Airtime:
Founded by Sean Parker, our mission is to empower people to create thriving online communities around shared interests, experiences, and passions. A goal like that doesn’t happen without an amazing team. With over 100 wonderful people in three offices across the country, we’re working hard to create the most welcoming online live social space out there, not only in our product but also in our organization.
NOTE: Preferred location is near one of our offices -- Los Angeles, Palo Alto, San Francisco, or New York.
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