Get new job offers from in your mailbox every week

Receive more Product jobs in your inbox

Tulip logo
Tulip

Head of Product Marketing

Full-timeProduct Marketing Manager$204,000-$245,000*
Somerville, United States
This job offer is closed.
Browse more Product Marketing Manager jobs

Are you ready to transform an industry that represents 16% of global GDP? Manufacturing is one of the last holdouts to adopt digital transformation, but with Tulip’s no-code Frontline Operations platform, we are changing this story.  We pride ourselves on the success of our customers – companies of all sizes, across industries including industrial manufacturing, consumer packaged goods, medical devices, and pharmaceuticals. A spinoff from the MIT Media Lab, Tulip is a global hypergrowth Series-C SaaS company headquartered in Somerville, MA (Assembly Square), with international offices in Germany and Hungary. 

This is a Boston based role.  We do offer a hybrid working environment where we are in the office 3-4 days a week. 

We are looking for a product marketing leader here at Tulip to help us tell our story to the market – come join us to increase understanding of the category we’re building and educate our customers and the market on the value of the platform. This is an opportunity to lead product marketing at the fastest growing industrial startup in the world. 

Responsibilities:

  • You are an experienced people leader, and can grow and manage a high performing team
  • You’re an exceptional storyteller with strong communication skills and the ability to turn complex data, technology, and concepts into clear communications across audiences - telling the category story to the market, educating analysts, and identifying how to adjust messaging w/cross functional partners throughout the funnel/flywheel
  • You’ll lead the development and execution of go-to-market plans for new product launches, solutions, feature enhancements, and major releases with consideration for our sub-vertical GTM strategy
  • You’ll develop GTM plans including earned and owned media, such as social media, video, website, blogs, white-papers, and email, in coordination with the marketing org.
  • You understand the importance of competitive positioning and research and will provide focus and energy around our competitive messaging and positioning frameworks.
  • You’ll conduct market research and customer interviews to gather insights and identify opportunities for product differentiation and growth and share these insights with the marketing organization and cross functional stakeholders
  • You’ll foster cross-functional relationships and alignment with key stakeholders, including product management, sales, marketing, and executive leadership.
  • Drive cross functional solutions positioning/GTM with pre-sales, ecosystem, and services team members
  • You’re a partner to the sales team, and will work with them to create sales collateral such as slides, one-sheets, scripts, internal education, leave-behinds, and demos.
  • You’ll lead the development of late funnel enablement materials for the sales, account management/cs, and services team. You understand the land and expand motion and messaging/support for post-sale customer journeys.
  • You’ll work with our agency partner and the cross-functional leadership team on analyst relations, managing those relationships and ensuring understanding of our offering

Key Collaborators:

  • Pre-Sales
  • Product Management
  • Revenue Marketing
  • Sales/Commercial
  • Leadership Team

Requirements:

  • Comfortable with undefined processes and experimentation; excited to work on new initiatives and build processes/strategies
  • Exceptional leadership skills with the ability to inspire and motivate teams to achieve goals.
  • Excellent communication and presentation skills, with the ability to effectively articulate complex concepts to both technical and non-technical audiences.
  • Strong analytical mindset and data-driven decision-making abilities.
  • Proven ability to thrive in a fast-paced, dynamic environment and manage multiple priorities.
Questions & answers for this position
  • What is the type of contract for this position?
    The contract for this position is a Full-time contract
  • What's the salary range for the Head of Product Marketing position?
    The suggested salary for this position is $204,000-$245,000*
  • Is telecommuting possible for this position?
    No, telecommuting is not possible for this position
About Tulip
Tulip, the industry's leading frontline operations platform, gives manufacturers a holistic view of quality, process cycle times, OEE, and more.
Website
Industry
Analytics, Enterprise Applications
Founded
2014
Size
51-250 employees

Similar jobs
Health Care
Health Insurance
Paid time off
Bonus or commission pay
Parental leave
Coursera logo
Senior Product Marketing Manager, Coursera for Government (C4G)
CourseraProduct Marketing ManagerFull-time$151,500-$207,575*
E-Learning
EdTech
1K-5K employees
Home office stipend
251-1K employees

Get new job offers from in your mailbox every week

Receive more Product jobs in your inbox

Financial Services
FinTech
251-1K employees
Paid time off
Stock options
Datadog logo
Senior Product Marketing Manager (Application Security)
DatadogProduct Marketing ManagerFull-time$146,000-$200,000*
Analytics
Cloud Computing
1K-5K employees
Paid time off
Home office stipend
Stock options
Tuition reimbursement
Learning and development budget