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Director of Product Marketing, Coursera for Campus

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Coursera can hire people in any country where we have a legal entity, assuming candidates have eligible working rights and a sufficient timezone overlap with their team. Our interviews and onboarding are conducted virtually, a part of being a remote-first company.

Coursera was launched in 2012 by two Stanford Computer Science professors, Andrew Ng and Daphne Koller, with a mission to provide universal access to world-class learning. It is now one of the largest online learning platforms in the world, with 97 million registered learners as of Dec. 31, 2021. Coursera partners with over 250 leading university and industry partners to offer a broad catalog of content and credentials, including courses, Specializations, Professional Certificates, Guided Projects and bachelor’s and master’s degrees. Institutions around the world use Coursera to upskill and reskill their employees, citizens, and students in fields such as data science, technology, and business. Coursera became a B Corp in February 2021.

Job Overview:

Coursera’s Product Marketing team connects consumers, educators and enterprises with our world-class learning products, content and solutions. Product Marketers play a leading role in finding product-market fit, bringing products to market and driving adoption with the audiences we serve. As head of Product Marketing for Coursera for Campus, you’ll play an integral role in shaping strategy, creating positioning and driving growth of this key business line serving universities and students around the world. To be successful in this high-impact role, you will need to have strategic vision, product intuition, deep empathy for university audiences, expert communication and proven people leadership skills.


  • Operate as key leader of the Coursera for Campus leadership team responsible for driving revenue growth and market penetration of universities globally 
  • Develop and own market and product positioning, personas and value propositions
  • Partner with Product leadership to shape new offerings and drive high impact go-to-market and launches of new products and solutions 
  • Deliver audience and market insights through high-leverage voice of customer programs and market research
  • Partner with Sales leaders to enable the sales organization and capture market learnings from sales 
  • Lead and support a team of star enterprise product marketers

Basic Qualifications:

  • 15+ years of total experience, 8+ years in enterprise product marketing
  • Deep experience and proven track record of shaping, launching and scaling global enterprise products
  • Background in leveraging data and audience insights to develop strategy 
  • Demonstrated history of leading complex, cross-functional initiatives with executive level visibility 
  • Experience building and leading high performing marketing teams

Preferred Qualifications:

  • Experience working with global, enterprise SaaS products
  • Experience in higher education market and/or selling into universities 

If this opportunity interests you, you might like these courses on Coursera:

Coursera is an Equal Employment Opportunity Employer and considers all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, age, marital status, national origin, protected veteran status, disability, or any other legally protected class.
If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process, please contact us at [email protected].
For California Candidates, please review our CCPA Applicant Notice here.
For our Global Candidates, please review our GDPR Recruitment Notice here.
Questions & answers for this position
  • What is the type of contract for this position?
    The contract for this position is a Full-time contract
  • Is telecommuting possible for this position?
    No, telecommuting is not possible for this position
About Coursera
Coursera Inc. is a US-based massive open online course provider founded in 2012 by Stanford University computer science professors Andrew Ng and Daphne Koller.
E-Learning, EdTech
1K-5K employees

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