Director of Product Management, Shopper Experience

About The Role

CookUnity is building the leading chef-to-consumer marketplace, and we’re looking for a Director of Product to own the Shopper Experience end-to-end. Reporting directly to the SVP of Product & Design, you’ll lead the team responsible for how customers explore, order, and re-engage with CookUnity—driving long term retention, engagement, personalization, and loyalty.

This is a high-impact leadership role: you’ll be accountable for delivering a best-in-class experience that drives retention, engagement, and long-term loyalty, while balancing the unique dynamics of a two-sided marketplace.

What You'll Do

• Lead Shopper Experience Strategy: Define and execute the end to end retention product vision for how customers browse, select, and reorder meals.
• Manage & Develop a Team: Lead and mentor PMs, ensuring alignment to company goals while fostering growth and accountability.
• Deliver Measurable Outcomes: Drive improvements in discovery, repeat ordering, and long-term retention.
• Scale Retention Levers: Build and optimize features like personalized discovery, loyalty programs, predictive nudges, and new 0→1 ordering modes.
• Balance Marketplace Dynamics: Ensure customer delight while maintaining alignment with chef supply and operational realities.
• Apply Data & AI: Use experimentation, analytics, and ML/AI-driven personalization to continuously improve the customer journey.
• Collaborate Cross-Functionally: Partner with Design, Engineering, Operations, and Data to deliver high-quality, scalable solutions.
• Raise Organizational Bar: Establish best practices for product strategy, briefs, and experimentation that elevate the entire product org.

Who We Need

• 8–12 years in product management, with 3–5 years leading consumer-facing product teams in a marketplace or consumer-tech business (e.g., food delivery, e-commerce, mobility).
• Proven record of driving activation, engagement, and retention at scale.
• Experience managing PMs/GPMs and building high-performing, collaborative product teams.
• Strong operator who thrives in fast-paced, ambiguous environments and can make clear trade-offs between customer delight and operational constraints.
• Excellent communicator who influences executives and inspires cross-functional teams.
• Data-driven with technical fluency in experimentation, analytics, and consumer product development.
• Hands-on experience applying personalization and ML/AI in consumer journeys is a plus.

Responsibilities

• Define and own the end-to-end shopper experience strategy post-acquisition.
• Deliver measurable improvements in customer activation, repeat ordering, and long-term loyalty.
• Build and scale personalization and retention features that deepen engagement.
• Grow and mentor a high-performing product team.
• Ensure best-in-class execution practices across the product lifecycle.

Requirements

• Leadership experience managing product managers or group PMs.
• Deep understanding of consumer journeys, engagement loops, and retention levers.
• Marketplace or platform background with experience balancing consumer and supply-side needs.
• Ability to operate at both strategic and execution levels—zooming from vision to delivery.
• Track record of delivering measurable business impact.

Benefits

🩺  Health Insurance coverage

🌅 401k Plan

📈 We grow, you grow: Stock Options Plan granted on Day 1

🌟 Eligible for a bi-annual performance bonus

⛱ Unlimited PTO

🗓️ 5- year Sabbatical: After 5 years with CookUnity, you get a 4-week paid sabbatical

🐣 Paid family leave

🕯 Compassionate Leave: 3-5 days each time the need arises

🥘 A generous amount of CookUnity credits to enjoy our amazing meals, added to your account, monthly

🧘🏽‍♀️ Wellness perks: access to a nutritional coach and fitness subsidies to build a healthy lifestyle

👩🏾‍🏫 Personalized Spanish coach

🌟 Awesome opportunity to join a company that is looking to change how we eat and how chefs work!

Learn More About CookUnity

We believe great leadership starts with alignment on vision, values, and ways of working. To give you deeper insight into who we are and what we’re looking for, we invite you to explore: CookUnity's Leadership Principles – The values and behaviors that guide how we operate, collaborate, and scale.

We hope this provides valuable insight into our culture and product vision. If this excites you, we’d love to connect!