What is the type of contract for this position?

The contract for this position is a Full-time contract

What's the salary range for the Digital Optimization Product Manager, Adobe Target position?

The suggested salary for this position is $144,000-$200,000*

Is telecommuting possible for this position?

Yes, telecommuting is possible for this position

Digital Optimization Product job at Cloudflare

About Us

At Cloudflare, we have our eyes set on an ambitious goal: to help build a better Internet. Today the company runs one of the world’s largest networks that powers approximately 25 million Internet properties, for customers ranging from individual bloggers to SMBs to Fortune 500 companies. Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare all have web traffic routed through its intelligent global network, which gets smarter with every request. As a result, they see significant improvement in performance and a decrease in spam and other attacks. Cloudflare was named to Entrepreneur Magazine’s Top Company Cultures list and ranked among the World’s Most Innovative Companies by Fast Company.

We realize people do not fit into neat boxes. We are looking for curious and empathetic individuals who are committed to developing themselves and learning new skills, and we are ready to help you do that. We cannot complete our mission without building a diverse and inclusive team. We hire the best people based on an evaluation of their potential and support them throughout their time at Cloudflare. Come join us!

Available Locations - Remote US

We are seeking a dynamic and experienced Product Manager to own Adobe target.In this position, you will play a pivotal role in the Marketing Technology team own the administration and execution of technical solutions to deliver web site testing and personalization capabilities across our digital platforms. You will bring your knowledge, experience and skills to leverage Adobe Target and Adobe Experience Cloud for delivering desired business outcomes.

Key Responsibilities

Be the day to day product owner of Adobe Target and administrator, managing and governing access, configuration, and integrations.
Manage connections between Adobe Target and other tools for testing and personalization, ensuring seamless integration and maximum effectiveness of personalization efforts across digital touchpoints
Partner closely with the Digital Personalization Product Manager to execute and support the Testing and Personalization strategic vision
Collaborate with cross-functional teams, including marketing, IT and engineering, to align on testing priorities, strategies and technical requirements
Partner with the web team to execute against an Adobe Target testing capabilities roadmap that aligns with business goals and objectives, ensuring that testing efforts are prioritized based on potential impact and feasibility
Enhancing operational efficiency of our web testing function and streamlining workflows
Utilize data-driven insights and analytics to identify opportunities for optimization and improvement across the website.
Provide recommendations for optimization or changes to ongoing or future tests and campaigns.
Provide a structure and methodology for effective report on test results and synthesis of results into deeper insights
Enable set up A/B testing program in compliance with best practices for A/B testing
Stay informed about industry best practices, emerging trends, and new technologies related to website optimization and testing
Act as a subject matter expert on website optimization, testing methodologies, and Adobe Target platform capabilities, providing guidance, support, training and enablement to internal teams
Debug and troubleshoot systems where necessary.

Qualifications:

5+ years of experience in website operations, digital marketing, or related roles, with a focus on website testing, personalization, and optimization
3+ years proven experience managing Adobe Target
Strong analytical skills and proficiency in data analysis tools and techniques
Experience with Adobe Analytics (Preferred), or Google Analytics
Excellent project management skills, with the ability to prioritize tasks, manage multiple projects simultaneously, and meet deadlines
Exceptional communication skills to effectively communicate technical information to both technical and non-technical stakeholders
A commitment to staying current with the latest trends and best practices in marketing technology
Solid understanding of digital marketing & data reporting Strong understanding of HTML and CSS Intermediate JavaScript skills
Adobe Certified Professional in Target (Preferred)
Experience with tag management systems and data layers
Have experience in both B2B and B2C is a plus
Possess an innovative, problem-solving, and solutions-oriented mindset

What Makes Cloudflare Special?

We’re not just a highly ambitious, large-scale technology company. We’re a highly ambitious, large-scale technology company with a soul. Fundamental to our mission to help build a better Internet is protecting the free and open Internet.

Project Galileo: We equip politically and artistically important organizations and journalists with powerful tools to defend themselves against attacks that would otherwise censor their work, technology already used by Cloudflare’s enterprise customers--at no cost.

Athenian Project: We created Athenian Project to ensure that state and local governments have the highest level of protection and reliability for free, so that their constituents have access to election information and voter registration.

Path Forward Partnership: Since 2016, we have partnered with Path Forward, a nonprofit organization, to create 16-week positions for mid-career professionals who want to get back to the workplace after taking time off to care for a child, parent, or loved one.

1.1.1.1: We released 1.1.1.1 to help fix the foundation of the Internet by building a faster, more secure and privacy-centric public DNS resolver. This is available publicly for everyone to use - it is the first consumer-focused service Cloudflare has ever released. Here’s the deal - we don’t store client IP addresses never, ever. We will continue to abide by our privacy commitment and ensure that no user data is sold to advertisers or used to target consumers.

Sound like something you’d like to be a part of? We’d love to hear from you!

This position may require access to information protected under U.S. export control laws, including the U.S. Export Administration Regulations. Please note that any offer of employment may be conditioned on your authorization to receive software or technology controlled under these U.S. export laws without sponsorship for an export license.

Cloudflare is proud to be an equal opportunity employer. We are committed to providing equal employment opportunity for all people and place great value in both diversity and inclusiveness. All qualified applicants will be considered for employment without regard to their, or any other person's, perceived or actual race, color, religion, sex, gender, gender identity, gender expression, sexual orientation, national origin, ancestry, citizenship, age, physical or mental disability, medical condition, family care status, or any other basis protected by law. We are an AA/Veterans/Disabled Employer.

Cloudflare provides reasonable accommodations to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job. Examples of reasonable accommodations include, but are not limited to, changing the application process, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment. If you require a reasonable accommodation to apply for a job, please contact us via e-mail at [email protected] or via mail at 101 Townsend St. San Francisco, CA 94107.

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Digital Optimization Product Manager, Adobe Target

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