Brand Design Manager

This role is an integral part of the Netflix brand team, which is responsible for charting the course for the Netflix brand worldwide. The team’s purpose is to help the company adopt a brand belief system that will guide decisions and build lasting emotional connections with consumers. Core responsibilities of the brand team include giving life to the global brand strategic framework, partnering with business units across the company to help them make the Netflix brand tangible in their day-to-day work, and developing strategic marketing, communications tools, design systems, and campaigns that reinforce our brand strategy. The brand design team supports all branding needs outside of the product which ranges from providing recommendations, creating guidelines, and consulting on a wide variety of brand needs, ensuring that all visual work aligns with the Netflix design system and brand architecture. This group, like the rest of the brand team, will also be scouting on the ridge, identifying impactful opportunities within the company for where brand should be integrated to the work and aligning on how to bring it to life.

The main purpose of this role will be to lead strategic design direction for the Brand Team and solutions for the overall Netflix core brand and sub brands. You’ll partner closely with the team’s strategists and creatives, as well as company leaders to bring our brand to life through carefully considered branding, design systems, and strategic creative frameworks