Classy, an affiliate of GoFundMe, is a Public Benefit Corporation and giving platform that enables nonprofits to connect supporters with the causes they care about. Classy's platform provides powerful and intuitive fundraising tools to convert and retain donors. Since 2011, Classy has helped nonprofits mobilize and empower the world for good by helping them raise over $7 billion. Classy also hosts the Collaborative conference and the Classy Awards to spotlight the innovative work nonprofits are implementing around the globe. For more information, visit www.classy.org.

About the Role...

Dive into a transformative role in the nonprofit sector by leveraging your product management expertise, focusing on growth through A/B testing and workflow optimization. As a Growth-focused PM, you will be instrumental in refining essential workflows like peer-to-peer registration and checkout processes. Working alongside world-class product managers and analysts, you'll dive deep into data to identify and enhance the biggest growth opportunities, eliminate friction, and drive significant business impact. Your effective strategies will amplify nonprofits' reach and impact, enabling them to tackle the world's most pressing causes! This role is pivotal in experimenting with and implementing new strategies that not only drive substantial user growth but also elevate the overall user experience.

Join us to make a lasting impact where it matters most. Apply now to be a part of our innovative team at the forefront of nonprofit technology.

What you'll do...

  • Lead and execute thorough A/B testing across various key workflows to drive product improvements and ensure optimal user engagement.
  • Collaborate with cross-functional teams including engineering, design, marketing, and data science to define product requirements and translate them into actionable plans.
  • Develop learning plans to test critical hypotheses, using data to inform product development and continually optimize performance to boost adoption and engagement.
  • Engage closely with customers and fellow product managers to understand the needs and challenges, applying this insight to tailor product strategies that align with market demands.
  • Prioritize the testing backlog effectively, ensuring that the team focuses on tasks that offer the most value to our users.
  • Communicate product strategies, roadmaps, and outcomes to collaborators at all levels, including executive leadership.
  • Conduct market research and competitive analysis to keep ahead of industry trends and ensure our offerings are innovative.

What you Bring...

  • 3+ years in product management, specifically with a focus on growth and optimization.
  • Validated experience in leading A/B testing and data-driven product decisions, with a great foundation in analytics and user behavior analysis.
  • Strong technical competence, ideally with experience in leading all aspects of products that involve sophisticated workflows and user interfaces.
  • Excellent problem-solving abilities, with a track record of developing innovative solutions that have significantly impacted business metrics.
  • Customer-first approach with shown capability to understand and translate user needs into actionable product features.
  • Outstanding communication and collaboration skills, capable of working effectively with both technical and non-technical teams.
  • Ability to prioritize in a fast-paced environment and make tough prioritization decisions when necessary.
  • BA/BS degree in a relevant field; advanced degree or equivalent practical experience is a plus.

What would be awesome to have...

  • MBA or Comp Science, Eng degree - technical degree a plus
  • Product Management experience in a b2b2c business model
  • Experience with data analysis tools such as; Heap, Amplitude, Looker, Tableau
  • Experience with engagement and testing solutions such as Optimizely or Appcues
  • Experience with nonprofits, fundraising
  • Strong understanding of SaaS business model
  • Product Management certification

Why you'll love it here...

  • Market competitive pay
  • Rich healthcare benefits including employer paid premiums for medical/dental/vision (100% for employee only plans and 85% for employee + dependent plans) and employer HSA contributions.
  • 401(k) retirement plan with company matching
  • Hybrid workplace with fully remote flexibility for many roles
  • Monetary support for new hire setup, hybrid work & wellbeing, family planning, and commuting expenses
  • A variety of mental and wellness programs to support employees
  • Generous paid parental leave and family planning stipend
  • Supportive time off policies including vacation, sick/mental health days, volunteer days, company holidays, and a floating holiday
  • Learning & development and recognition programs
  • Gives Back Program where employees can nominate a fundraiser every month for a donation from the company
  • Inclusion, diversity, equity, and belonging are vital to our priorities and we continue to evolve our strategy to ensure DEI is embedded in all processes and programs at GoFundMe. Our Diversity, Equity, and Inclusion team is always finding new ways for our company to uphold and represent the experiences of all of the people in our organization.
  • Employee resource groups
  • Your work has a real purpose and will help change lives on a global scale.
  • You’ll be a part of a fun, supportive team that works hard and celebrates accomplishments together.
  • We live by our core values: consider everything, do the right thing, spread empathy, delight the customer, and give back.
  • We are a certified Great Place to Work, are growing fast and have incredible opportunities ahead!

Dedication to Diversity

Classy is working toward building a more diverse and inclusive environment that is representative of individuals of all backgrounds, experiences, and lifestyles, allowing all employees to feel comfortable being their true, authentic selves in a space that enables productivity and meaningful work.

The total annual salary for this full-time position is $100,000 - $135,000 + equity + benefits. As this is a remote position, the salary range was determined by role, level, and possible location across the US. Individual pay is determined by work location and additional factors including job-related skills, experience, and relevant education or training.

Your recruiter can share more about the specific salary range based on your location during the hiring process.

If you require a reasonable accommodation to complete a job application or a job interview or to otherwise participate in the hiring process, please contact us at accommodationrequests@gofundme.com.

Global Data Privacy Notice for Job Candidates and Applicants:

Depending on your location, the General Data Protection Regulation (GDPR) or certain US privacy laws may regulate the way we manage the data of job applicants. Our full notice outlining how data will be processed as part of the application procedure for applicable locations is available here. By submitting your application, you are agreeing to our use and processing of your data as required.

Learn more about GoFundMe:

For recent company news and announcements, visit our Newsroom.

Our commitment to Sustainability. Classy exists to create a sustainable world for all.

 

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